Kelly Trask is at the center of the global shift in social gaming. As the director of slot strategy and performance at SciPlay, recently acquired by Light & Wonder, Trask helps drive growth, implements strategy and creates product plans.
With Trask’s visionary leadership pushing player engagement, company revenue grew 18% year-over-year and SciPlay was named 2022 Top Social Casino Company at the EKG Slot Awards. Last year Trask was recognized by SciPlay as Studio Level Winner, selected from more than 1,000 nominations. Trask is also involved with the company’s mentorship program, helping two women navigate the challenges of the industry and develop growth plans.
One of the challenges that Trask faces is the 24/7 nature of the job. Because social gaming is an active technology in constant use, Trask could be needed to help solve problems at any time. However, she has found ways to integrate her work and home life finding balance between her job responsibilities, raising her daughter and putting aside time for herself.
Trask volunteers at local animal shelters and is involved in the community at Central Church. She also actively participates in mom support groups, helping young mothers build résumés and supporting families in need.